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Exchange Magazine Forms Two Strategic Alliances

WATERLOO, Ontario (March 31, 1997) - Jon Rohr, President of the Jon R. Group Ltd. publishers of Exchange magazine and Visitor magazine, is pleased to announce the formation of two strategic alliances. We are pleased to be working with Cathedral Communications publishers of the Woolwich Observer, and The Galileo Group Inc., internet and intranet developers and co-publishers of Exchange On-line. Both organizations will act as sales agents for Exchange Magazine for business as well as servicing their existing clientele. Joe Merlihan, from the Woolwich Observer and Jon Grnca, from The Galileo Group, will be contacting you this week. Joe will be acting as the sales agent for Waterloo, Elmira, Guelph and area, and Jon Grnca will service accounts in Kitchener, Cambridge and area. Please welcome both the Cathedral Communications and The Galileo Group Inc. as partners with our organization.

In addition, all of our past columnists will continue to contribute to our magazine. As far as our format goes, it will not be changing, but we will be distributing fewer times throughout the year. So far this year we have published a January and February issue. For the rest of 1997 we will be publishing May/June, October and November issues. We have chosen these distribution times because they are the most active months of the year for the majority of our clients. We will be assessing our 1998 year in November of this year. We are also actively working with The Galileo Group to publish Exchange On-line, an internet site that will be targeted to our business readers. The launch date is set for May 1997. We will be providing electronic ad space and expanded services. We will keep you informed of this development.

For more information call: Jon Rohr, Exchange Magazine, (519) 886-2831; Doug Braun, Galileo Group, (519) 576-8317; Brian Jantzi, Cathedral Communications, (519) 669-5790.

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